{"id":158402,"date":"2024-08-16T15:30:32","date_gmt":"2024-08-16T05:30:32","guid":{"rendered":"https:\/\/propertyupdate.com.au\/?p=158402"},"modified":"2024-08-16T14:33:14","modified_gmt":"2024-08-16T04:33:14","slug":"generations-quick-overview-of-the-baby-boomers-reinventing-retirement","status":"publish","type":"post","link":"https:\/\/propertyupdate.com.au\/generations-quick-overview-of-the-baby-boomers-reinventing-retirement\/","title":{"rendered":"Generations: A quick overview of the Baby Boomers who are reinventing retirement"},"content":{"rendered":"<p>Let's look at the Baby Boomer generation \u2014 a large generation born in the 18 years following the end of World War 2 when the birth rate shot up to 3.5 children per woman.<\/p>\n<p>The medium Baby Boomer was born in the mid-50s, which means that they entered university - if they went to university - around the mid-1970s just when Australia made university education free.<\/p>\n<p>So they benefited from free education at a time in history when a university degree really resulted in great employment and more money.<\/p>\n<p>They also purchased their first home around 1980 when housing was extremely affordable, and then whatever house they purchased shot up in value over the next 40 years or so, creating a substantial asset base,\u00a0 meaning they can now liquidate those assets at a really favourable figure.<\/p>\n<div class=\"lyte-wrapper\" title=\"Generations: Quick overview of the Baby Boomers reinventing retirement\" style=\"width:640px;max-width:100%;margin:5px auto;\"><div class=\"lyMe\" id=\"WYL_axoEaxBIm5E\" itemprop=\"video\" itemscope itemtype=\"https:\/\/schema.org\/VideoObject\"><div><meta itemprop=\"thumbnailUrl\" content=\"https:\/\/i.ytimg.com\/vi\/axoEaxBIm5E\/hqdefault.jpg\" \/><meta itemprop=\"embedURL\" content=\"https:\/\/www.youtube.com\/embed\/axoEaxBIm5E\" \/><meta itemprop=\"duration\" content=\"PT4M24S\" \/><meta itemprop=\"uploadDate\" content=\"2021-10-25T02:01:28Z\" \/><\/div><div id=\"lyte_axoEaxBIm5E\" data-src=\"https:\/\/i.ytimg.com\/vi\/axoEaxBIm5E\/hqdefault.jpg\" class=\"pL\"><div class=\"tC\"><div class=\"tT\" itemprop=\"name\">Generations: Quick overview of the Baby Boomers reinventing retirement<\/div><\/div><div class=\"play\"><\/div><div class=\"ctrl\"><div class=\"Lctrl\"><\/div><div class=\"Rctrl\"><\/div><\/div><\/div><noscript><a href=\"https:\/\/youtu.be\/axoEaxBIm5E\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i.ytimg.com\/vi\/axoEaxBIm5E\/0.jpg\" alt=\"Generations: Quick overview of the Baby Boomers reinventing retirement\" width=\"640\" height=\"340\" \/><br \/>Watch this video on YouTube<\/a><\/noscript><meta itemprop=\"description\" content=\"This video summarizes my latest column (read for free here, there is no pay wall): https:\/\/thenewdaily.com.au\/life\/2021\/10\/23\/the-stats-guy-baby-boomers-as-a-society-we-cant-afford-to-let-so-much-talent-just-sit-around\/ In my column I summarize the past 40 years that the Baby Boomers lived through in two simple charts: housing affordability and GDP growth. They are a wealthy generation. They had their challenges along the way as they started their careers as Australia saw a few recessions and purchased their family home at a whopping 12 per cent interest rate. Now Baby Boomers are leaving the workforce and public office behind. They will reinvent retirement in the process. As a society we must find ways to tap into the massive talent and skills that these new retirees possess. Let&#039;s connect on social media: LinkedIn https:\/\/www.linkedin.com\/in\/simonkuestenmacher Twitter https:\/\/twitter.com\/simongerman600 Facebook https:\/\/www.facebook.com\/SimonGerman600 Instagram https:\/\/www.instagram.com\/simongerman600 If you are interested in commissioning demographic research for your organisation, please reach out via: https:\/\/www.tdgp.com.au\/ If you need a speaker for your next conference or a boardroom briefing please reach out via: https:\/\/www.simonkuestenmacher.com\"><\/div><\/div><div class=\"lL img-responsive\" style=\"max-width:100%;width:640px;margin:5px auto;\"><\/div><\/p>\n<p>Baby Boomers started their careers in the middle of the economic difficulties in the 70's and 80's, so they experienced a couple of recessions.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/thenewdaily.com.au\/life\/2021\/10\/23\/the-stats-guy-baby-boomers-as-a-society-we-cant-afford-to-let-so-much-talent-just-sit-around\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-158454 img-responsive\" src=\"https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.07-am-1017x692.png\" alt=\"Baby Boomers\" width=\"1017\" height=\"692\" srcset=\"https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.07-am-1017x692.png 1017w, https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.07-am-800x544.png 800w, https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.07-am-600x408.png 600w, https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.07-am-300x204.png 300w, https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.07-am.png 1226w\" sizes=\"auto, (max-width: 1017px) 100vw, 1017px\" \/>Source: The New Daily<\/a><\/p>\n<p>They then experienced about a decade of smooth sailing before the 1991 recession but the later stage of their careers was smooth sailing.<\/p>\n<p>There was no recession in Australia from 1991 to the start of the COVID recession in 2020.<\/p>\n<p>That's as good as it gets as an economic environment to do business in.<\/p>\n<p><strong>\"A rising tide lifts all boats,\" that's a way of saying that Baby Boomers became an asset-rich and wealthy generation.<\/strong><\/p>\n<p>This wealthy generation is of course the parents of the Millennial generation.<\/p>\n<p>But now that the Baby Boomers are slowly leaving the workforce, as half of them are already at retirement age, the workforce public policies aren't shaped by Baby Boomers' values anymore.<\/p>\n<p><a href=\"https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.30-am.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-158453 img-responsive\" src=\"https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.30-am-924x692.png\" alt=\"Baby Boomers\" width=\"924\" height=\"692\" srcset=\"https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.30-am-924x692.png 924w, https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.30-am-800x599.png 800w, https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.30-am-600x450.png 600w, https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.30-am-300x225.png 300w, https:\/\/cdn.propertyupdate.com.au\/wp-content\/uploads\/2021\/11\/Screen-Shot-2021-10-28-at-9.51.30-am.png 1220w\" sizes=\"auto, (max-width: 924px) 100vw, 924px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/thenewdaily.com.au\/life\/2021\/10\/23\/the-stats-guy-baby-boomers-as-a-society-we-cant-afford-to-let-so-much-talent-just-sit-around\/\" target=\"_blank\" rel=\"noopener\">Source: The New Daily<\/a><\/p>\n<h2><span class=\"toc_link\" id=\"baby-boomers-are-now-at-the-stage-where-they-are-reshaping-retirement\">Baby Boomers are now at the stage where they are reshaping retirement.<\/span><\/h2>\n<p>And that is a really exciting phase to think about.<\/p>\n<p>This is a really interesting phase because the Baby Boomer generation is very individualistic, but still a very morally focused generation that is now retiring.<\/p>\n<p>It is the first generation where women entered the workforce at scale.<\/p>\n<p><strong>How do we make sure that we still tap into this energy and the talent hidden in the Baby Boomer generation now that they are retiring?<\/strong><\/p>\n<p>I think it's a big challenge for Australians as a whole nation.<\/p>\n<p>Baby Boomers as they enter retirement feel the pressure to work a bit longer if their investments took a hit during the COVID \u2014 but that probably it isn't the case in Australia\u00a0 \u2014 most Baby Boomers sailed right through the last few years and prospered financially.<\/p>\n<h2><span class=\"toc_link\" id=\"so-i-see-a-prosperous-decade-in-retirement-ahead-for-the-baby-boomers\">So I see a prosperous decade in retirement ahead for the Baby Boomers.<\/span><\/h2>\n<p>This, of course, leaves you with the most attractive segment of the Baby Boomers that are in their mid-60s to early 70s.<\/p>\n<p>More and more of them will continue to stay in work, because more and more of them hold knowledge jobs that allow them to work even older age, but they are scaling back their work.<\/p>\n<p>In other words, they don't work 40 hours a week anymore, they slowly slide into retirement and reduce their hours.<\/p>\n<p>That means that you have a sizable chunk of a population that is rich in time and money; because they have an income, their kids are out of the house, and mortgages are paid off but they still earn money, and they don't really need to rely on their pension or superannuation yet.<\/p>\n<p>That means it is a marketers' dream to do something with the young-ish retirees of the Baby Boomer generation.<\/p>\n<p>Great fun and a very exciting time ahead!<\/p>\n<p>Source: Read the original article at <a href=\"https:\/\/thenewdaily.com.au\/life\/2021\/10\/23\/the-stats-guy-baby-boomers-as-a-society-we-cant-afford-to-let-so-much-talent-just-sit-around\/\" target=\"_blank\" rel=\"noopener\">The New Daily<\/a><\/p>\n<p><span style=\"color: #808080;\"><em>Editors note: This article was originally published a number of years ago, but has been republished for the benefit of our many new subscribers.<\/em><\/span><\/p>\n<div class=\"adplugg-tag\" data-adplugg-zone=\"demographics_decoded_desktop_\"><\/div>\r\n<div class=\"adplugg-tag\" data-adplugg-zone=\"demographics_decoded_mobile_\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Let&#8217;s look at the Baby Boomer generation \u2014 a large generation born in the 18 years following the end of World War 2 when the birth rate shot up to 3.5 children per woman. The medium Baby Boomer was born in the mid-50s, which means that they entered university &#8211; if they went to university&#8230;<\/p>\n","protected":false},"author":125,"featured_media":158403,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[54],"tags":[],"class_list":["post-158402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-property-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Generations: A quick overview of the Baby Boomers who are reinventing retirement<\/title>\n<meta name=\"description\" content=\"Let&#039;s look at the Baby Boomer generation \u2014 a large 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